Bridal shop in San Francisco, CA

About WildBride bridal shop and founder

Into The Wild


What Is A “WildBride”?

Welcome to WildBride! We are a bridal boutique for the unique, unconventional, and free-spirited bride in the heart of San Francisco.

A “WildBride” is a bride who is cool, easy going and looking to feel stress-free, beautiful and most of all happy on her wedding day. Her wedding is not of the conventional type and she is unconstrained by societal expectations.

She wants to create a space, a day, and an experience JUST to share the love she and her partner have created together with her close friends and family without the added pressures of most contemporary weddings. She wants it to be a celebration of love and family that could be on a cliff overlooking a valley, in the middle of giant redwoods in the forest, or on the sands of her favorite beach. 

The WildBride is looking for a gown that will make her feel like the best version of herself. The perfect dream and desire she envisions, but still be comfortable and identifiable.

What Is The WildBride Experience?

At WildBride, new brides can expect to find a serene and luxe space that is also a single destination for the all of her wedding needs, from decisions on the gown to wedding planners, catering and flowers. We appreciate this is an extremely important and special occasion and cannot wait to share this journey with you.

Gown/Accessory Selection

At WildBride, brides will find unique, unexpected, untraditional yet chic and modern pieces from around the world. Not only will they find their perfect wedding gown, but they will also have an exclusive selection of ready-to-wear pieces they will want for their bridal showers, bachelorette parties, honeymoons and anniversaries. There will be accessories for the bride, her bridesmaids and friends.

A Wedding Planning Retreat

The WildBride store is built to be a tranquil, bohemian oasis, in the heart of the city. Our aim is to bring together traditional concepts, influenced by Moroccan deserts, Mexican beaches and of course the Californian wilderness to create a flavor of culture and serenity for our brides. The kind of space where a bride can attend to all of her planning needs without disturbance. In our store she will be able to meet different wedding planners, her maid of honor, bridesmaids or mom and go over plans and ideas. She will be served appetizers and desserts from top industry vendors, so we can understand her catering needs and make tailored recommendations. She will also be surrounded by some of the most amazing floral arrangements from the community’s top florists.



About Our Founder:

Samira Araghi studied fashion design in the U.S. and Milan. She has worked within the fashion industry all over the globe including London, Los Angeles, Milan and New York. However, her passion had always been in evening gowns and bridal gowns. A few years ago when she was wedding dress shopping with her best friend she realized there was a lack of interesting stores and it was very hard to find incredible, unique dresses and brands. As she was in fashion she was able to hunt for the perfect dress that would eventually make her friend feel like the most beautiful bride and her favorite vision of herself.

Through this process, she realized this was her true calling and moved to San Francisco to work in the bridal industry. From there, Samira experienced the high end, high fashion bridal business and from bridal consulting to managing and operations she was able to gain the critical experience needed to pursue her dream further. WildBride will be the setting for this dream, which is helping free-spirited women find unique, special, fun, modern incredible gowns to wear on one of the most special days of their life.